Blueprint Process. Blueprint Theme. Our Blueprint for Success.
Website development projects are generally complex and require a planned, strategic process to ensure all elements are completed successfully. While many freelancers and small agencies may have a portion of the skills required for successful web development, it is rare to find one that has them all.
At Anania Media, our Blueprint Process, Blueprint Theme, and expert team mean that every detail is taken care of throughout the development of your website – and even after it goes live.
The Anania Media website development process ensures that our team’s comprehensive expertise is used to detail every element of your website. Our 10-step, 200-task, Blueprint process was developed with the intent of optimizing the steps and skillsets where others may fall short. Some freelancers, for example, may be skilled designers but lack in coding; others may be skilled at coding but do not have enough experience with design or copywriting.
At Anania Media, our team has been carefully developed to be able to handle all elements of our strategic website process. We have the skills necessary to develop lasting and effective digital assets for clients: planning and strategy, design, development, copywriting, messaging, search engine optimization, performance, analytics and tracking.
Our Blueprint process is an ingrained part of our company culture. Everything we do is driven by this detailed process, ensuring that no corners are cut as your website is developed. Throughout the website development process, our team manager and team leader are directly involved, staying regularly updated on the website progress at weekly team meetings and monitoring progress through the use of a project management software on which the entire website development process is mapped. With each website we build, individual tasks and projects to complete the steps are assigned to team members, ensuring accountability, quality, and smooth production.
To ensure your website’s long-term success, you need to make sure you’re partnering with a firm that has the right process and development platform. A website is a major investment and a public-facing marketing tool for your brand. It’s not something you can afford to have ongoing issues with.
We developed our Blueprint theme in-house after seeing the shortcomings of websites built by agencies that use a DIY approach with programs like Squarespace or simply use widely available WordPress Premium themes. Such approaches to website development result in sites that have performance issues, search engine optimization (SEO) failings, optimization problems and licensing issues.
Our Blueprint WordPress theme was developed using the best practices we’ve learned over the past decade, incorporating features to overcome the problems encountered with DIY builders and premium themes. We developed Blueprint to ensure that no stone is left unturned when it comes to design, development, user experience, SEO and performance.
With our custom, in-house Blueprint theme rather than a WordPress premium theme, we are able to work more efficiently and expertly on your website throughout our process. We know the theme – we built it – and are able to adapt it to meet the unique needs of individual clients’ brand and industry website needs.